AJ Griffin, Ed.D.
CEO
AJ Griffin, Ed.D., is an accomplished policy leader, nonprofit executive, and former Oklahoma State Senator with a deep commitment to improving the lives of children and families. As CEO of the Potts Family Foundation, she advances initiatives that support early childhood development, family well-being, and equitable economic opportunity across Oklahoma. A lifelong Oklahoman and citizen of the Cherokee Nation, AJ brings a unique blend of public service, education, and advocacy to her work. Her career reflects a passion for building collaborative solutions that strengthen communities, particularly in rural areas and underserved populations throughout the state.
Dr. Griffin holds degrees from Oklahoma State University, the University of Central Oklahoma, and Baylor University. She was the recipient of numerous awards for her work as a legislator, including the Kate Barnard Child Advocate of the Year award. The Journal Record recently named her as one of the 50 most influential Oklahomans.
Tracey Douglas
Chief Operating Officer
As chief operating officer, Tracey leads internal operations and helps build the systems and infrastructure needed to support the Foundation’s mission and future growth. She brings extensive experience in senior leadership roles across public and nonprofit sectors, with a focus on operational leadership, financial stewardship and cross-sector collaboration.
Throughout her career, Tracey has led complex, multi-stakeholder initiatives, strengthened organizational infrastructure, and supported accountability across large funding portfolios. Her work has focused on building structure and aligning strategy with execution to support scalable, mission-driven impact.
Haley Hegwood
Director of Programs
Haley’s deep commitment to Oklahoma children and families is rooted in her own experience. She was born and raised in our state and is raising her own family here. Early career highlights include direct service to families and comprehensive case management. This frontline experience ignited her passion and laid the groundwork for her advanced education. Haley holds a Master of Science in Infant/Child Studies and a Bachelor of Science in Family Life Education from the University of Central Oklahoma (UCO).
Her background also includes nonprofit leadership and expert navigation of early childhood and family systems. Haley leverages her experience to improve the effectiveness of programs designed to support families in similar circumstances. She is an effective trainer, holding certifications in The Growing Brain (Zero to Three), NEAR Science Mentor Training and Strengthening Protective Factors.
Deeply aligned with the Potts Family Foundation’s vision, Haley seeks to ensure all Oklahomans can achieve their full potential. Areas of focus include Early Relational Health, substance use disorder, domestic violence education, child advocacy, equity, cultural responsiveness, and effective strategies for reaching underserved populations.
Diego McCollum
Outreach Manager
As outreach manager, Diego works to strengthen relationships with community partners, nonprofits and families to improve outcomes for Oklahoma’s children and future workforce. With more than seven years of experience in nonprofit operations and large-scale program coordination, Diego brings a collaborative, results-oriented approach to community engagement. His work is grounded in the belief that early investment, strong family support and trusted partnerships are essential to helping children reach their full potential.
Before joining PFF, Diego worked leading nationwide youth clinics, coaches’ clinics and fundraising initiatives for the Major League Baseball Players Alumni Association, connecting professional athletes with local organizations. His early career also included work with Big Brothers Big Sisters. This background, combined with his degree in psychology, informs his people-centered approach to outreach—one that values trust and long-term impact.
Diego holds a bachelor’s degree in psychology from Bethany College, where he was also a collegiate athlete. He remains passionate about service, teamwork and creating pathways that help young people and families thrive.
Audra Haney
Early Relational Health Specialist/Oklahoma Association of Infant Mental Health Director
Audra has spent her career working on behalf of children and families. She has worked in foster care; outpatient mental health; for SoonerStart, Oklahoma’s Early Intervention Program, and most recently at the Oklahoma Department of Mental Health and Substance Abuse Services as the Senior Manager for Infant and Early Childhood Mental Health. She has worked collaboratively with other child-serving agencies to support the social and emotional needs of infants, toddlers, young children and their families.
Outside of work, Audra is the proud aunt of two nieces and one nephew, and mom to her fur baby, Katniss. She enjoys singing with the award-winning O.K. City Chorus of Sweet Adelines International.
Audra was raised in southwest Oklahoma. She earned her bachelor’s degree from Oklahoma Christian University in Oklahoma City and master’s in social work with an administrative focus from the University of Texas in Austin. Audra has been a Licensed Clinical Social Worker since 1998. She received her Endorsement as an Infant Family Associate in 2023 and is a certified trainer in Facilitating Attuned Interactions (FAN).
Cassady Dixon
Office Administrator
Before the Potts Family Foundation, Cassady worked at Community Cares Partners where he helped facilitate the distribution of millions of dollars in Covid-19 relief funds to Oklahomans needing help with their rent and utilities. As that program wound down, Cassady was eager to continue in the nonprofit world, and he jumped at the opportunity to be part of the PFF team. He was born & raised in Norman and is passionate about assisting the Foundation’s mission of early childhood development and empowering everyone to reach their full potential.